Kontos Foods Sees Increased Demand for Ethnic Flatbreads, Fillo Products in 2014

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Kontos Foods, Inc. wraps up 2013 – its 25th year in business – with marked growth, thanks to new products, innovation and global expansion efforts

Paterson, N.J. – Nov. 5, 2013 – Kontos Foods, Inc. (www.kontos.com), a manufacturer and distributor of traditional Greek and Mediterranean foods, today announced that it anticipates continued growth in demand for ethnic Flatbread and Fillo Doug products in 2014, from both retail stores and foodservice establishments. The company, which is now wrapping up its 25th year in the flatbread business, attributes the demand to consumers who are becoming more aware of the great taste and goodness of Mediterranean foods, and how to use those foods to create interesting meals with flair.

“Throughout 2013, our 25th anniversary year, we significantly expanded our business development efforts, boosting our marketing and public relations, increasing our global focus and launching our social media effort. Our efforts are clearly bearing fruit,” said Steve Kontos, vice president of Kontos Foods. “In line with our initiatives, we are seeing a growing trend by consumers to try ethnic flatbreads, such as Pocket-Less Pita® and Naan, as well as Fillo products that can be used to make unique appetizers, meals and desserts.”

This year, Kontos Foods opened a new plant to expand capacity for Fillo dough and Crepes. In line with its expanded global focus, the company also attended the Asian Seafood Expo in Hong Kong, showing Kataifi dough, and the Anuga food and beverage show in Germany, where it introduced Kontos Flatbreads to show attendees.

A strong seller this year was Kontos’ Greek Lifestyle Flatbread, specially formulated to appeal to protein-seeking, carb-conscious consumers. The flatbread has 15 grams of protein, 21 grams of carbs, just 2 grams of sugar and 190 calories per serving.

“In 2014, consumers can look for more Greek Lifestyle products from Kontos Foods – products that are delicious, while providing 2x the protein and half the carbohydrates of traditional Flatbreads,” said Warren Stoll, Kontos Foods’ marketing director. “We are also looking to expand this ‘Good-For-You’ segment by introducing some unique ethnic products that offer the same benefits to consumers looking for new ways to enjoy bread.”

While Kontos Foods is a quarter century this year, the Kontos family is no stranger to successful food companies. In 1968, Evris Kontos started the Apollo Fillo dough company, which he sold to Pillsbury in 1984. Find Kontos Foods on Twitter@KontosFoods, on Facebook at https://www.facebook.com/Kontosfoods.

About Kontos Foods
Founded in 1987, Kontos Foods, Inc. is a Paterson, NJ-based provider of traditional Mediterranean foods for restaurants, hotels, food service, retail specialty stores and supermarkets worldwide. The family-owned company specializes in hand-stretched flatbreads, including the Kontos Pocket-Less Pita®, Fillo dough, pastries, olives, gyro meats, and Greek yogurts, as well as nearly 50 varieties of multi-ethnic flatbreads. Kontos, which has over 225 employees and was founded by Evripides (Evris) Kontos together with his son Steven, together bring over 100 years’ experience in the premium food industry. To learn more, visit www.kontos.com, or call (973) 278-2800.

Media Contact
Patty Buchanan
Fastlane Communications
(973) 670-1203
pbuchanan@fast-lane.net

Kontos Contact
Warren Stoll
Kontos Foods Inc.
(973) 278-2800, ext. 326
WarrenS@kontos.com