Kontos Foods Introduces New High-Protein, Lower-Carbohydrate Greek Lifestyle Flatbread

Hand-Stretched Greek Flatbread offers 15 grams of protein and just 190 calories per serving

Paterson, N.J. – April 23, 2013 – Kontos Foods, Inc. (www.kontos.com), a manufacturer and distributor of traditional Mediterranean foods, today announced the re-launch of its SmartCarb flatbread as Kontos Greek Lifestyle Flatbread. The hand-stretched Greek Lifestyle Flatbread has been specially formulated to appeal to protein-seeking, carb-conscious consumers who want to enjoy satisfying sandwiches, elegant appetizers and Mediterranean-style meals as part of a healthy diet.

“With this flatbread, we invite health and weight-conscious consumers to welcome bread back into their kitchens,” said Steve Kontos, vice president of Kontos Foods. “Kontos Greek Lifestyle Flatbread represents a new category of healthful foods that promote wellness and enjoyment of life and eating. We formulated the Greek Lifestyle flatbread to give it a nutritional benefit profile similar Greek yogurt – higher protein, lower carbs and fewer calories.”

The Kontos Greek Lifestyle Flatbread has 15 grams of protein, 21 grams of carbs, just 2 grams of sugar and 190 calories per serving. The product is available for both retail and foodservice, in a 4-pack, 10 oz. package.

“As a Greek-owned company and leader in the flatbread category, Kontos Foods is very keyed into consumers’ desires for products that provide better-for-you and life-long health and wellness benefits. The Greek Lifestyle Flatbread has double the protein content of other flatbreads – and it does not have the high fat and cholesterol typically associated with meat or dairy products,” said Warren Stoll, Kontos Foods’ marketing director. “Our initial feedback from retail stores and restaurants – both on the product and on the premium packaging – has been very positive.”

About Kontos
Founded in 1987, Kontos Foods, Inc. is a Paterson, NJ-based provider of traditional Mediterranean foods for restaurants, hotels, food service, retail specialty stores and supermarkets worldwide. The family-owned company specializes in hand-stretched flatbreads, including the Kontos Pocket-Less Pita™, fillo dough, pastries, olives, gyro meats and Greek yogurts, as well as over 40 varieties of multi-ethnic flatbreads. Kontos, which has over 200 employees and was founded by Evripides (Evris) Kontos together with his son Steven, together bring over 100 years’ experience in the premium food industry. To learn more, visit www.kontos.com, or call (973) 278-2800.

Media Contact
Patty Buchanan
Fastlane Communications
(973) 670-1203

Kontos Contact
Warren Stoll
Kontos Foods Inc.
(973) 278-2800, ext. 326